World’s First Light-Up Drinking Water
MOJO WATERWater and Light.Covenant and Christ.
MOJO Water began in 2013 with a simple idea: turn an ordinary bottle of water into something people would remember. The light gets their attention. The rainbow opens the conversation. The Gospel points them to Christ.
#MoreJoyMinistries
The Message Behind the Bottle
Why Jesus Called It Living Water
At Jacob’s well, Jesus told a Samaritan woman that He could give her living water. She looked at the deep well and wondered how He planned to draw it without a bucket. She was thinking about her next drink. Jesus was speaking about everlasting life.
“Whosoever drinketh of this water shall thirst again: But whosoever drinketh of the water that I shall give him shall never thirst; but the water that I shall give him shall be in him a well of water springing up into everlasting life.”
Water from Jacob’s well had to be drawn again and again. Jesus said His gift would become a well within the person who receives it, springing up into everlasting life. The source of that life is God Himself.
John 7:37 through 39 explains the connection. Jesus invited the thirsty to come to Him and drink, then spoke of rivers of living water flowing from those who believe in Him. John tells us He was speaking of the Holy Spirit, whom believers would receive after Jesus was glorified.
God gives His Spirit to dwell in the believer. That is why the promise reaches beyond another drink or temporary relief. Christ gives life within us that continues beyond the grave. His promise that we will never thirst concerns the everlasting life He gives.
That life is received through faith in Jesus Christ. He died for our sins, was buried, and rose again. Salvation is God’s gift, given by grace through faith. You cannot buy it, earn it, or make yourself worthy of it.
MOJO Water is meant to open that conversation. The purpose behind the bottle is to point people to the One who made the promise at the well. Water sustains the body. Jesus Christ gives everlasting life.
This Is Where MOJO Started
Original product photography · 2013
MOJO WATER 2013
Original photos from the first MOJO Water launch.
Original campaign and launch archive
A Ministry Tool You Can Hold
MOJO Water is built around the mission of More Joy Ministries. Every bottle is meant to create a natural opening for the Gospel and bring people into a deeper study of God’s Word.
Scan the Bottle
Each bottle is designed to connect people directly to the MOJO app and the More Joy Ministries study library.
Open the Word
Explore the Gospel, God’s covenant, Bible studies, apologetics, prophecy, doctrine, and discipleship.
Start a Conversation
The light and rainbow catch attention. The message points beyond the bottle to Jesus Christ.
Why the Rainbow?
It Belongs to God
The rainbow first appears in Scripture as the sign of God’s covenant with the earth. MOJO uses those seven colors deliberately, connecting water and light to the biblical message behind the symbol.
“I do set my bow in the cloud, and it shall be for a token of a covenant between me and the earth.”Genesis 9:13 KJV
Water
A daily necessity that opens the door to the message of Living Water.
Light
A visible reminder that Christ is the Light of the world.
Churches
Built for ministry, events, youth groups, outreach, and Gospel conversations.
The Word
Every connection leads back to Scripture and deeper Bible study.
The Next Chapter
MOJO Water Is Coming Back
The study library comes first. MOJO Water will follow with a ministry-first launch built for churches, events, outreach, families, and anyone who wants a bottle that starts a better conversation.
